At Royals we understand that money is tight! We offer a FREE Health Check before doing any advertising. The Health Check consists of understanding how you stack up against your competition, as well as the strengths, weaknesses, opportunities and threats to your business.
The Health Check then provides us with a starting point, enabling us to work together to identify what advertising and marketing initiatives are best for your business and what will give you the greatest return on your investment.
The strategy is all about setting specific, measurable, achievable, realistic and timely objectives. Using the data collected from the health check and assessing your needs we will establish objectives that will be achieved. Once the strategy is set and confirmed we will begin implementing the approved strategy.
IDENTIFY KEY TOOLS
Tools include both digital and direct. Depending on your business will depend on what tools are used to optimize your advertising strategy.
IMPLEMENT, MONITOR AND OPTIMIZE
Once the strategy is approved, the budget confirmed and the timeframes are set we can launch the strategy. Once the tools are launched, we will continue to monitor and evaluate the data from the campaigns. This data is vital to ensure you get the greatest return on investment and the greatest increase in loyal customers.